There are so many website design companies dotted around the world that it seems like everyone and their dog is starting one. In fact, anyone with a laptop appears to be able to offer this service, and the prices for such a service are dropping like flies; you can pick up a website for a few hundred pounds and so on. Website Design Florida has some nice tips on this.
So, what distinguishes one website design firm from another? What are the differentiating factors that will influence your decision to pick one organisation over another?
This issue is actually dependent on the sort of company you’re in; for example, if you’re a nice hotel with a lot of restaurants, you’ll need a website that’s a bit more premium than, say, a local plumber or electrician; this will clearly show in the price charged.
If you want your website to be updated on a frequent basis, the fee you pay, whether monthly or upfront, will reflect this.
When looking for a website designer, one of the most overlooked aspects is whether or not search engine optimization (SEO) is included; without it, your website will never be found by people/customers searching for keywords related to your website/business; this is probably the most important factor to consider when deciding who to hire to design your website.
In comparison to 5 or 10 years ago, designing websites is very simple now. Content management websites, such as WordPress, can be developed by anybody with a basic understanding of computers; you do not need any website design or html experience. As a result, there are a plethora of website design firms cropping up; but, what these firms don’t or can’t do is the most crucial thing to accomplish with a website, which is SEO; the issue is that doing it correctly takes a long time.
If you’re looking for a website design company in your area, simply type “website design” + your location into Google, for example, “website design in Lincoln.” This will bring up a list of website designers in Lincoln, complete with a map in the top right hand corner and little red flags indicating their locations. You should choose one of these businesses because their SEO is excellent.
Now you must decide how much you want to pay to be on the first page of Google. I can almost guarantee that 98% of website designers will only want to build you a website first and then charge you a fee for doing SEO work. What you need are the 2% of website design companies that offer everything as a package and allow you to pay monthly and without signing any kind of contract.
Whether you’re new to website design and aren’t sure whether it’ll work for you, it seems a bit unjust to expect you to spend £300-£400 for a simple website without knowing if it’ll generate you any money or at the very least have your phone ringing with inquiries.
The 2% of website design companies that do what you need will pay for your domain name, build you a website, host it, and get it listed on Google’s first page (generally in the top three spots) all for free. They will then give you a period of time to evaluate the amount of new business you have received (normally 1 month from the time you get in to the top three spots).